Now that Apple has, presumably, gotten the big spring hardware announcements out of the way, it's clear that the March 25 event will be all about services. AppleInsider looks at what to expect during Apple's "Its show time" event.

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Drumming up publicity for Monday's press event, which starts at 10 a.m. Pacific, Apple is already running a purported "livestream" from the Steve Jobs Theater at Apple Park, usually showing little more than a empty stage.

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Apple's "TV" app — the locus of the video platform set to be announced on Monday — may sell subscriptions to outside services like HBO and Showtime at a cost of $9.99 apiece, a report suggested on Sunday.

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In what amounts to the steepest discount available on Apple's six-core 15-inch MacBook Pro, Amazon has issued a $400 price drop on the standard model in Space Gray. Apple's current quad-core 13-inch MacBook Pros are also $200 to $300 off, with prices starting at $1,599.

It's very easy to add another cheap subscription if you're want to try out an app or a video service. Before you know it, though, you're paying out a lot of money every month. Here's how to find out what you've subscribed to, through the App Store and what you can do about it.

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In the last seven days, Apple has revamped its iPad Air, iPad mini, iMacs, and AirPods and also introduced new Watch bands as well as iPhone cases. If that wasn't enough, the company has also announced a big update to its entire iWork suite. Here's a round up of all the products Apple has brought out ahead of its March 25 "Its show time" event.

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Apple's March 25 "its show time" event is expected to be largely focused on Services, with a new report claiming that the company may debut a subscription service for paid iPhone and iPad games during the presentation as well.

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More exclusive deals on Apple's latest products continue to roll in as we kick off the weekend. Apple authorized reseller Adorama is knocking $10 off 2019 iPad and AirPods pre-orders — or $5 off the AirPods wireless charging case by itself — delivering the lowest prices anywhere. Discounts on AirPods are extremely hard to come by, especially on a brand-new release, so don't delay in picking up a pair today. Plus, save up to $120 on 2019 iMacs.

Apple's chief design officer Jony Ive in an interview published Friday offered perspective on why AirPods — like iPod and iPhone before it — has over the past months graduated from popular tech product to pop culture phenomenon.

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Days before Apple is expected to lift the veil on a hotly anticipated streaming video service, a report on Friday offers a few behind-the-scenes tidbits from the company's Hollywood partners, including speculation that distribution plans for the product may not be finalized.

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Rumors out of Apple's Asian supply chain claim the next iPhone will provide compatibility with Integrated Device Technology's "Wireless PowerShare," enabling the ability to wirelessly charge devices like Apple Watch and AirPods.

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When Huawei CFO Wanzhou Meng was arrested in December, the one-time heir apparent to the Chinese communications equipment giant and current focus of a U.S. criminal case was carrying an iPhone 7 Plus, iPad Pro and MacBook Air.

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Apple's next iOS 12 update, expected to debut next week, will reportedly deliver iPad Pro support for Logitech's popular Crayon, making the tilt-sensitive stylus the only device to offer universal compatibility across the sprawling iPad lineup.

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Although Apple's streaming video platform should offer an assortment of third-party services at launch, Hulu reportedly won't be one of them.

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Mere days after Apple announced new iMacs, Apple authorized resellers are already issuing steep discounts on the 2019 21.5-inch iMac 4K, delivering the lowest price available at $1,099 for the standard model.

Apple has a penchant for showing people using "naked" iPads in ads, but we all know the truth — you need some sort of case if your iPad's going anywhere outside of the home or office. Here are some of the better case options for a 2019 iPad Air, whether available now or shipping in the near future.

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The Apple-owned Beats may be preparing its own take on the AirPods concept, as the luxury headphone brand is reportedly preparing to launch a cord-free version of its eponymous PowerBeats, potentially within the next month.

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Apple CEO Tim Cook visited Beijing this week, touring businesses and local landmarks, as well as meeting with China's Vice Premier Sun Chunlan.

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AT&T's controversial "5G E" network — really rebranded 4G LTE — may actually be slower than Verizon and T-Mobile's LTE networks, a newly-published study says.

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Media companies that have signed up to offer their services through Apple's soon-to-launch video service are apparently still in the dark about what exactly Apple will reveal, JP Morgan claims, but apparently the amount Apple will pay will be on a par with other similar services.

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Apple's video streaming service will be a "large-scale newcomer" to the market, but it needs to come to Android and Smart TVs to move the financial needle, says Macquarie.

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Apple is poised to reveal its first high-budget TV shows at a March 25 press event, inaugurating its new streaming video service. AppleInsider has been keeping track of them all, updated March 22 with the first set photos from a morning show drama starring Reese Witherspoon, Steve Carell, and Jennifer Aniston.

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Apple on Friday announced a new "Apple Music Live" series of concerts, beginning with a program at the company's Piazza Liberty store in Milan, Italy.

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An album by Billie Eilish that has set records has demonstrated how the relationship between music streaming services and artists has changed, an interview with Apple Music worldwide chief Oliver Schusser and Interscope executive Steve Berman reveals, with "pre-adds" for albums becoming an important metric for performance.

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Apple has tweaked the "Browse" tab of Apple Music on iTunes and iOS, providing users easy access to the "Daily Top 100" playlists.

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This week on the AppleInsider Podcast, Apple has announced a huge amount of new hardware including new iMacs, iPads, and AirPods — but all eyes are on the March 25 "Its show time" event.

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Apple's long-delayed AirPower wireless charger is just around the corner, launching "in late March," a rumor claimed on Friday.

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A decade ago, Google's Android platform targeted the stars: first swaggering into Apple's iPhone market, then aggressively following iPad into tablets, and more recently jumping into wearables well before Apple Watch was even announced. What has stopped Android from succeeding anywhere apart from replacing Symbian, Windows Mobile, or Java on lower-end phones?

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Japan Display is reportedly seeking investment to ease its financial burden to Apple over the construction of an LCD factory, with reduced demand for the iPhone and a shift towards OLED making the future tougher for the iPhone display panel supplier.

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In the shadow of an expected debut to Apple's hotly anticipated streaming service, Comcast on Thursday announced Xfinity Flex, a new platform that offers Xfinity Internet customers access to a range of video on demand services and subscription streaming apps for a low monthly fee.

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A report on Thursday claims Apple has signed explanatory news website Vox to an upcoming subscription service expected to debut alongside a video streaming solution at a special event on March 25.

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New York Times CEO Mark Thompson in an interview on Thursday offered a pessimistic take on Apple's news subscription service, saying publishers should not rely too heavily on third-party services for digital distribution.

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Wearable devices like the Apple Watch and Internet of Things hardware could have an easier time connecting to iPhones and other devices in the future, with Apple coming up with multiple ways to deal with inter-device connectivity, including the ability to make a wide-area network where Internet access isn't available.

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Apple's anticipated video streaming service will focus on trying to sell subscriptions to other video services, a report claims, as the original shows the company has spent heavily in producing will effectively be freebies to draw users to pay for third-party content.

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Apple on Thursday updated its two Mac video editing suites, Final Cut Pro and iMovie, with tools geared to ensure videos remain compatible as macOS drops all 32-bit app support.

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After Apple closed its lottery for tickets to attend this year's Worldwide Developers Conference on Wednesday, the company has started to inform lucky developers they will be able to attend the event, set to start on June 3 at the McEnery Convention Center in San Jose.

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Apple is rumored to have acquired Stamplay, an Italian startup that aims to simplify cloud-based development of apps for businesses, with Apple believed to have paid around 5 million euros ($5.6 million) for the company.

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Adding to multiple security controversies, Facebook is reportedly investigating problems which led to "hundreds of millions" of unencrypted, plain-text passwords being stored on internal servers.

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Just in, Apple authorized reseller Adorama is knocking $10 off every 2019 iPad mini and iPad Air when you preorder the new devices. This exclusive coupon discount delivers the lowest prices anywhere on the brand-new tablets.